CONSULTING SERVICES

Real-World Strategy. Actionable Results. Grounded in Experience.
Before I was a professor, I was an entrepreneur, building, scaling, and exiting four different businesses, including taking a multi-million-dollar media company public. Today, I bring that experience into classrooms, boardrooms, and conference halls to help organizations think strategically about marketing, growth, and purpose, where I am an award winning Professor as the recipient of the ACBSP’s prestigious Teaching Excellence Award 2024.

If you're looking for guidance that’s rooted in real-world results, I offer consulting and training designed to help you clarify your message, sharpen your strategy, and act with confidence.

Who I Work With
Anyone who is trying to improve their current position.  I consult with organizations of all shapes and sizes, from local startups to established companies, nonprofits and corporate marketing teams.  I have consulted for local companies and national organizations, companies trying to make their first $1 Million and companies trying to grow their next $100 Million. If you have (or want) customers, I can help you.

Clients include:

• Small businesses and startups ready to grow or refine their direction

• Nonprofits and ministries looking to strengthen outreach and donor engagement

• Marketing teams seeking fresh perspective, structure, or support

• Community leaders working to revitalize, rebrand, or reconnect with stakeholders

• Corporations in need of corporate training, strategic planning, or internal communication tools

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Areas of Specialization
Business Development Strategy
From start-up to growth to exit, I help business leaders with business development and growth strategies, including succession planning.

New Product Development
From idea validation to implementation from prototype to commercialization.  I help leaders make data-driven, sustainable growth decisions around new product development.

Digital Marketing & Content Strategy
Audit your current presence, streamline your tools, and build digital campaigns that work.

• Strategic Marketing Planning

• Turn big goals into focused, flexible marketing strategies that get results.

• Brand Strategy & Positioning

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Build a brand that reflects your values, connects with your audience, and stands out from the competition.

Corporate Training & Team Development
I deliver workshops, retreats, and executive sessions on marketing, leadership, and communication.

Speaking Engagements
I speak at conferences, campuses, and business events on marketing innovation, small business growth, ethical strategy, and AI.

How We Can Work Together
My consulting style is practical, flexible, and tailored to your needs. You can engage with me through:

• One-time strategy sessions (virtual or in-person)

• Speaking engagements or keynotes

• Team workshops or marketing training retreats

• Short-term or ongoing projects

• Retainer-based consulting

• On-site engagements (with or without student participation for added experiential value)

Whether you need a few hours of targeted support or a deeper, long-term partnership, we’ll find the right format to move your organization forward.  

Why Work With a Professor?
Because I don’t just teach marketing, I live it. I’m passionate about teaching strategic marketing but solving business problems and growing businesses with strategic marketing is a close second.

• I have over 30 years of experience, doing, teaching, and consulting.

• I’ve started, grown, and sold businesses.

• I lead client-facing student projects every semester.

• I train future marketers and current professionals.

• I stay current on trends in AI, analytics, branding, and consumer psychology.

• I bring a balance of strategic insight, practical experience, and values-driven perspective.

I understand the demands of running a business—because I’ve done it. I also understand how to teach, inspire, and equip people, because I do it every day.

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Let’s Talk
Whether you’re launching something new, rethinking your strategy, or ready to build a brand that lasts, I’d love to help.

Practical insight. Strategic growth. Purpose-driven results.